{"id":2030315,"date":"2016-04-10T18:05:51","date_gmt":"2016-04-10T16:05:51","guid":{"rendered":"https:\/\/www.luxsure.fr\/2016\/04\/10\/puma-launches-spring-summer-2016-collection-with-swash-london\/"},"modified":"2026-04-27T02:01:53","modified_gmt":"2026-04-27T00:01:53","slug":"puma-launches-spring-summer-2016-collection-with-swash-london","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2016\/04\/10\/puma-launches-spring-summer-2016-collection-with-swash-london\/","title":{"rendered":"PUMA LAUNCHES SPRING\/SUMMER 2016 COLLECTION WITH SWASH LONDON"},"content":{"rendered":"<p>Global sports brand PUMA collaborates again with East London fashion and print brand Swash London. This Spring\/Summer 2016 collection will see the SWASH duo, Sarah Swash and Toshio Yamanaka, inject bold new prints into some of PUMA&#8217;s most iconic designs. If this collection is full of surprises, its style remains consistent with streetwear and faithful to the spirit of both brands.<\/p>\n<p>\n\t\t<style>\n\t\t\t#gallery-1 {\n\t\t\t\tmargin: auto;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-item {\n\t\t\t\tfloat: left;\n\t\t\t\tmargin-top: 10px;\n\t\t\t\ttext-align: center;\n\t\t\t\twidth: 33%;\n\t\t\t}\n\t\t\t#gallery-1 img {\n\t\t\t\tborder: 2px solid #cfcfcf;\n\t\t\t}\n\t\t\t#gallery-1 .gallery-caption {\n\t\t\t\tmargin-left: 0;\n\t\t\t}\n\t\t\t\/* see gallery_shortcode() in wp-includes\/media.php *\/\n\t\t<\/style>\n\t\t<div id='gallery-1' class='gallery galleryid-2030315 gallery-columns-3 gallery-size-large'><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0109_lr-2\/'><img decoding=\"async\" width=\"915\" height=\"610\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0109_LR.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0109_LR.jpg 915w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0109_LR-300x200.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0109_LR-768x512.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0109_LR-600x400.jpg 600w\" sizes=\"(max-width: 915px) 100vw, 915px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0155_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0155_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0155_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0155_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0155_LR.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0155_LR-600x900.jpg 600w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0178_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0178_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0178_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0178_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0178_LR-600x900.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0178_LR.jpg 737w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0260_2_lr-2\/'><img decoding=\"async\" width=\"986\" height=\"657\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_2_LR.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_2_LR.jpg 986w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_2_LR-300x200.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_2_LR-768x512.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_2_LR-600x400.jpg 600w\" sizes=\"(max-width: 986px) 100vw, 986px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0260_lr-2\/'><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_LR-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_LR-1024x683.jpg 1024w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_LR-300x200.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_LR-768x512.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_LR-600x400.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0260_LR.jpg 1152w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0293_lr-2\/'><img decoding=\"async\" width=\"670\" height=\"1005\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0293_LR.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0293_LR.jpg 670w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0293_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0293_LR-600x900.jpg 600w\" sizes=\"(max-width: 670px) 100vw, 670px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0415_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0415_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0415_LR-683x1024.jpg 683w, 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https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0469_LR-600x900.jpg 600w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0517_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0517_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0517_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0517_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0517_LR-600x900.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0517_LR.jpg 764w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0638__lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0638__LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0638__LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0638__LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0638__LR.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0638__LR-600x900.jpg 600w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0701__lr-2\/'><img decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0701__LR-1024x683.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0701__LR-1024x683.jpg 1024w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0701__LR-300x200.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0701__LR-768x512.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0701__LR-600x400.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0701__LR.jpg 1152w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0748_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0748_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0748_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0748_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0748_LR.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0748_LR-600x900.jpg 600w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0781_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0781_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0781_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0781_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0781_LR.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0781_LR-600x900.jpg 600w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0835_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0835_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0835_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0835_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0835_LR.jpg 768w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0835_LR-600x900.jpg 600w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_0949_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0949_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0949_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0949_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0949_LR-600x900.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_0949_LR.jpg 758w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl><br style=\"clear: both\" \/><dl class='gallery-item'>\n\t\t\t<dt class='gallery-icon portrait'>\n\t\t\t\t<a href='https:\/\/www.luxsure.fr\/en\/pumaxswash_1036_lr-2\/'><img decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_1036_LR-683x1024.jpg\" class=\"attachment-large size-large\" alt=\"\" srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_1036_LR-683x1024.jpg 683w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_1036_LR-200x300.jpg 200w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_1036_LR-600x900.jpg 600w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2016\/03\/PUMAXSWASH_1036_LR.jpg 709w\" sizes=\"(max-width: 683px) 100vw, 683px\" title=\"\"><\/a>\n\t\t\t<\/dt><\/dl>\n\t\t\t<br style='clear: both' \/>\n\t\t<\/div>\n<br \/>\nSWASH has made a name for itself with its hand-drawn and hand-painted digital prints. The brand&#8217;s signature style features designs that bring to life a world populated by fantastical characters. This new PUMA x SWASH collaboration continues the movement started by the last SWASH collection, adding high-end details to the iconic sports models. Inspired by basketball, this new range is based on found objects, including skeletons, antique jewelry and other hidden treasures.<br \/>\nPUMA x SWASH shoes confirm the collection&#8217;s inspiration, thanks to the bold application of prints on some of PUMA&#8217;s most classic models. Blaze of Glory, originally known for its athletic structure, offers a playful and artistic theme with the SWASH OSSUARY pattern printed throughout, combined with a touch of soft leather. STATES MID incorporates SWASH SAMOVAR, a unique hand-drawn and painted design that incorporates a sumptuous, intricate pattern with a premium leather upper. STATES gets an equally bold treatment with the TOUCAN design revisited in jewel-toned print.<br \/>\nThe clothing range is a true cohesion between SWASH and PUMA technologies and models. Inspired by basketball, the unisex Varsity Jacket features soft lambskin sleeves, side pockets, custom badges and a striking SAMOVAR print, true to the SWASH style credo. The unisex SWASH basketball jersey is available in a full SAMOVAR design with a loose waist for a look that is true to the fundamentals of basketball. The women&#8217;s SWASH jacket is cropped and comes with extended sleeves and a waistband for a modern, slim-line aesthetic. Other iconic designs include the SWASH sweatshirt, SWASH dress, SWASH Placement printed t-shirt and SWASH City Sac backpack.<br \/>\nThe fusion of high-end prints, cutting-edge technologies and handcrafted patterns with classic PUMA designs perfectly embodies the unique DNA of both brands, for a refreshingly unique collection.<br \/>\nThe collection hits selected lifestyle retailers from April 1.<br \/>\n#PUMAxSWASH<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Global sports brand PUMA collaborates again with East London fashion and print brand Swash London. This Spring\/Summer 2016 collection will see the SWASH duo, Sarah Swash and Toshio Yamanaka, inject&hellip;<\/p>\n","protected":false},"author":2,"featured_media":889508,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709],"tags":[57283,66678],"class_list":["post-2030315","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thefashion","tag-puma","tag-swash-london"],"_links":{"self":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2030315","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/comments?post=2030315"}],"version-history":[{"count":0,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2030315\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/media\/889508"}],"wp:attachment":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/media?parent=2030315"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/categories?post=2030315"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/tags?post=2030315"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}