{"id":2009072,"date":"2013-03-18T19:21:30","date_gmt":"2013-03-18T18:21:30","guid":{"rendered":"https:\/\/www.luxsure.fr\/2013\/03\/18\/greenpeace-challenges-chanel-to-zero-deforestation-and-zero-toxicity-fashion\/"},"modified":"2026-03-12T09:48:10","modified_gmt":"2026-03-12T08:48:10","slug":"greenpeace-challenges-chanel-to-zero-deforestation-and-zero-toxicity-fashion","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2013\/03\/18\/greenpeace-challenges-chanel-to-zero-deforestation-and-zero-toxicity-fashion\/","title":{"rendered":"Greenpeace challenges Chanel to zero deforestation and zero toxicity fashion"},"content":{"rendered":"

Action at Fashion Week: Greenpeace challenges Chanel to zero deforestation and zero toxicity fashion<\/p>\n

As part of its challenge to fashion, Greenpeace challenged Chanel just before the legendary brand’s show at the Grand Palais in Paris. Along one of the monument’s columns, Greenpeace activists unfurled a large banner reading “Chanel, de-pollute fashion!”, while other activists unfurled banners reading “Zero deforestation”, “Clean up fashion!” or “Chanel Toxic?”. <\/p>\n

Chanel is not transparent about its environmental policy in terms of toxic chemical use, leather or paper sourcing. It is currently one of the worst-rated haute couture brands in Greenpeace’s “Fashion Duel” campaign. <\/p>\n

Chanel is a legendary brand, avant-garde even in its origins, but for the time being it is burying its head in the sand and refusing to commit itself,” explains J\u00e9r\u00f4me Frignet, Forest Campaigner for Greenpeace France. Given its status, its worldwide reputation as a trendsetter, it should adopt the most fashionable attitude with environmentally-friendly supply and manufacturing chains that don’t pollute water or destroy tropical forests.”
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