{"id":2008462,"date":"2013-02-26T09:32:09","date_gmt":"2013-02-26T08:32:09","guid":{"rendered":"https:\/\/www.luxsure.fr\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/"},"modified":"2026-03-11T20:52:04","modified_gmt":"2026-03-11T19:52:04","slug":"fashion-for-two-and-as-a-couple","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/","title":{"rendered":"Fashion for two and as a couple"},"content":{"rendered":"<p>Fashion for two and as a couple<\/p>\n<p>Results of a behavioral study<\/p>\n<p>To mark Valentine&#8217;s Day, online department store Brandalley and CCM Benchmark Group asked the question of fashion&#8217;s influence on life for two. Practical advice and preconceived ideas, and above all, proof that fashion is no laughing matter when it comes to love! <\/p>\n<p>Here are a few examples resulting from this study (1,000 people surveyed in January 2013):<\/p>\n<p>Fashion, a seduction weapon to be taken very seriously:<\/p>\n<p>&#8211; Women attach as much importance to their own style of dress (84%) as to their partner&#8217;s (82%).<br \/>\n&#8211; Men attach even more importance to their partner&#8217;s style of dress (81%), than to their own (71%).<br \/>\n&#8211; And contrary to popular belief, only 12% of men think their partner spends too much on fashion.<\/p>\n<p>Ladies: here&#8217;s how to crack him:<\/p>\n<p>&#8211; A smoky look (39%), no other make-up (28%).<br \/>\n&#8211; Sexy underwear in lace or satin (67%).<br \/>\n&#8211; Where you prefer jeans by far (80%), men also like jeans (48%), but like you just as much in dresses or skirts (48%), and like to show off your legs (42%), although they&#8217;re not totally into miniskirts (only 12%)<br \/>\n&#8211; Wear boots or ankle boots instead.<br \/>\n&#8211; A Kate Moss look in a strapless dress, or even Catwoman in a pantsuit, where you think playing Marilyn works every time.<br \/>\nPS: Keep in mind: almost one man in two confirms that his partner&#8217;s style of dress had an influence at the start of their relationship (compared with only one woman in three)&#8230;<br \/>\nOnce in a relationship, the woman takes charge:<\/p>\n<p>&#8211; In fact, 77% of women say they have an influence on their partner&#8217;s clothing style (compared to only 53% of men).<br \/>\n&#8211; 77% of women often or sometimes give fashion items to their partner, compared to only 55% of men.<br \/>\nFashion can be a passionate subject:<\/p>\n<p>&#8211; One man in three and one woman in three disagree on average with their partner&#8217;s style of dress. For 38% of women and 49% of men, this disagreement can sometimes turn into an argument, on a more or less occasional basis.<br \/>\n&#8211; The gift of a fashion item can fortunately lead to reconciliation<br \/>\n&#8211; 87 to 89% of men or women think that the fashion item offered suits them!<br \/>\nSome figures:<\/p>\n<p>More than 80% of women have a budget of \u20ac100 or less per month to devote to their fashion spending. Only 3% have a budget of \u20ac200 or more per month.  <\/p>\n","protected":false},"excerpt":{"rendered":"<p>Fashion for two and as a couple Results of a behavioral study To mark Valentine&#8217;s Day, online department store Brandalley and CCM Benchmark Group asked the question of fashion&#8217;s influence&hellip;<\/p>\n","protected":false},"author":2,"featured_media":2008463,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709],"tags":[54013],"class_list":["post-2008462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-thefashion","tag-brandalley-2"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La mode \u00e0 deux et dans le couple - LUXSURE - Fashion Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"pascal iakovou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/\"},\"author\":{\"name\":\"pascal iakovou\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/e3e28d08083f4cbc258957c924e39423\"},\"headline\":\"Fashion for two and as a couple\",\"datePublished\":\"2013-02-26T08:32:09+00:00\",\"dateModified\":\"2026-03-11T19:52:04+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/\"},\"wordCount\":404,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png\",\"keywords\":[\"Brandalley\"],\"articleSection\":[\"The Fashion\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/\",\"name\":\"La mode \u00e0 deux et dans le couple - LUXSURE - Fashion Magazine\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png\",\"datePublished\":\"2013-02-26T08:32:09+00:00\",\"dateModified\":\"2026-03-11T19:52:04+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png\",\"contentUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2013\\\/02\\\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png\",\"width\":1002,\"height\":901},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/2013\\\/02\\\/26\\\/fashion-for-two-and-as-a-couple\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\\\/\\\/www.luxsure.fr\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Fashion for two and as a couple\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#website\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/\",\"name\":\"Luxsure\",\"description\":\"UNE CERTAINE VISION DU LUXE\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.luxsure.fr\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\",\"name\":\"Luxsure\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/i0.wp.com\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1\",\"contentUrl\":\"https:\\\/\\\/i0.wp.com\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2015\\\/10\\\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1\",\"width\":551,\"height\":400,\"caption\":\"Luxsure\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/logo\\\/image\\\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/e3e28d08083f4cbc258957c924e39423\",\"name\":\"pascal iakovou\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/358546e9ab7afafbb35961f747089b93cb88ca12b7a9fcd0c7922cc45f092613?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/358546e9ab7afafbb35961f747089b93cb88ca12b7a9fcd0c7922cc45f092613?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/358546e9ab7afafbb35961f747089b93cb88ca12b7a9fcd0c7922cc45f092613?s=96&d=mm&r=g\",\"caption\":\"pascal iakovou\"},\"sameAs\":[\"http:\\\/\\\/www.luxsure.Fr\"],\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/en\\\/author\\\/pascal\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"La mode \u00e0 deux et dans le couple - LUXSURE - Fashion Magazine","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/","twitter_misc":{"Written by":"pascal iakovou","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#article","isPartOf":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/"},"author":{"name":"pascal iakovou","@id":"https:\/\/www.luxsure.fr\/#\/schema\/person\/e3e28d08083f4cbc258957c924e39423"},"headline":"Fashion for two and as a couple","datePublished":"2013-02-26T08:32:09+00:00","dateModified":"2026-03-11T19:52:04+00:00","mainEntityOfPage":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/"},"wordCount":404,"commentCount":0,"publisher":{"@id":"https:\/\/www.luxsure.fr\/#organization"},"image":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#primaryimage"},"thumbnailUrl":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/02\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png","keywords":["Brandalley"],"articleSection":["The Fashion"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/","url":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/","name":"La mode \u00e0 deux et dans le couple - LUXSURE - Fashion Magazine","isPartOf":{"@id":"https:\/\/www.luxsure.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#primaryimage"},"image":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#primaryimage"},"thumbnailUrl":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/02\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png","datePublished":"2013-02-26T08:32:09+00:00","dateModified":"2026-03-11T19:52:04+00:00","breadcrumb":{"@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#primaryimage","url":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/02\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png","contentUrl":"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2013\/02\/Capture-d\u2019\u00e9cran-2013-02-15-\u00e0-16.29.301.png","width":1002,"height":901},{"@type":"BreadcrumbList","@id":"https:\/\/www.luxsure.fr\/en\/2013\/02\/26\/fashion-for-two-and-as-a-couple\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.luxsure.fr\/"},{"@type":"ListItem","position":2,"name":"Fashion for two and as a couple"}]},{"@type":"WebSite","@id":"https:\/\/www.luxsure.fr\/#website","url":"https:\/\/www.luxsure.fr\/","name":"Luxsure","description":"UNE CERTAINE VISION DU LUXE","publisher":{"@id":"https:\/\/www.luxsure.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.luxsure.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.luxsure.fr\/#organization","name":"Luxsure","url":"https:\/\/www.luxsure.fr\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.luxsure.fr\/#\/schema\/logo\/image\/","url":"https:\/\/i0.wp.com\/www.luxsure.fr\/wp-content\/uploads\/2015\/10\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1","contentUrl":"https:\/\/i0.wp.com\/www.luxsure.fr\/wp-content\/uploads\/2015\/10\/Capture-d\u2019\u00e9cran-2015-08-19-\u00e0-10.51.48.png?fit=551%2C400&ssl=1","width":551,"height":400,"caption":"Luxsure"},"image":{"@id":"https:\/\/www.luxsure.fr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.luxsure.fr\/#\/schema\/person\/e3e28d08083f4cbc258957c924e39423","name":"pascal iakovou","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/358546e9ab7afafbb35961f747089b93cb88ca12b7a9fcd0c7922cc45f092613?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/358546e9ab7afafbb35961f747089b93cb88ca12b7a9fcd0c7922cc45f092613?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/358546e9ab7afafbb35961f747089b93cb88ca12b7a9fcd0c7922cc45f092613?s=96&d=mm&r=g","caption":"pascal iakovou"},"sameAs":["http:\/\/www.luxsure.Fr"],"url":"https:\/\/www.luxsure.fr\/en\/author\/pascal\/"}]}},"_links":{"self":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2008462","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/comments?post=2008462"}],"version-history":[{"count":0,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/posts\/2008462\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/media\/2008463"}],"wp:attachment":[{"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/media?parent=2008462"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/categories?post=2008462"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.luxsure.fr\/en\/wp-json\/wp\/v2\/tags?post=2008462"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}