{"id":2004781,"date":"2011-04-28T10:25:34","date_gmt":"2011-04-28T08:25:34","guid":{"rendered":"https:\/\/www.luxsure.fr\/2011\/04\/28\/jessica-alba-new-face-of-piagets-possession-collection\/"},"modified":"2026-04-15T11:52:54","modified_gmt":"2026-04-15T09:52:54","slug":"jessica-alba-new-face-of-piagets-possession-collection","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2011\/04\/28\/jessica-alba-new-face-of-piagets-possession-collection\/","title":{"rendered":"JESSICA ALBA, NEW FACE OF PIAGET’S POSSESSION COLLECTION"},"content":{"rendered":"

\"\"<\/a>
\nBuilding on the success of its past collaborations, Swiss jeweler Piaget has chosen Jessica Alba, one of Hollywood’s most beautiful stars, to be the ambassador of its Possession jewelry collection.
\nFamous for her starring roles in Fantastic Four, Sin City, Valentine’s Day, The Killer Inside Me, My Father-in-Law and Me, as well as the cult series Dark Angel and the soon-to-be-released Spy Kids 4: All the Time on the World, Jessica Alba has captivated audiences with her natural beauty and undeniable charm. Her remarkable performances have earned her numerous awards – including a Golden Globe nomination – and the favor of the world’s most prestigious fashion magazines, for which she regularly graces the cover. An accomplished mother and wife, Jessica is also a kind-hearted woman who supports a number of charities, including Baby2Baby and Safer Chemicals Healthy Families.
\nTo present the new two-tone Possession collection, Piaget called on the talent of one of the world’s greatest photographers, Frenchman Patrick Demarchelier. Renowned for his glamorous fashion photos and remarkable portraits, he was the obvious choice for this campaign.
\n\"\"<\/a><\/p>\n

For the styling concept, Piaget enlisted the services of rising design star Brad Goreski, who was joined for the occasion by make-up artist Lauren Andersen and hairstylist Renato Campora. This team created a set of six distinct looks… Six magnificent images, each revealing a new facet of Jessica. Piaget’s Possession jewelry collection sublimates every style: worn over a simple sweater, it’s chic and casual, but it can just as easily be sexy, distinguished and sophisticated over a leather jacket or evening gown. The layering of the pieces and the mix of white and rose gold add a touch of freshness and modernity,
\ntypical of the Possession collection. <\/p>\n

With this black-and-white portrait of Jessica Alba, jeweler Piaget presents undoubtedly the most glamorous image of the star, who wears a white gold and diamond cuff, as well as sublime earrings and a ring from the Possession collection, all in pav\u00e9.
\n\"\"<\/a><\/p>\n

Piaget 2011, all rights reserved
\nPhoto credits: Patrick Demarchelier<\/p>\n","protected":false},"excerpt":{"rendered":"

Building on the success of its past collaborations, Swiss jeweler Piaget has chosen Jessica Alba, one of Hollywood’s most beautiful stars, to be the ambassador of its Possession jewelry collection.…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709,30122],"tags":[57207,54207,57204,56742,53647,57205,57206,57200,57199,57203,57202],"class_list":["post-2004781","post","type-post","status-publish","format-standard","hentry","category-thefashion","category-watches-and-jewelry","tag-brad-goreski","tag-jessica-alba","tag-my-father-in-law-and-me","tag-patrick-demarchelier","tag-piaget","tag-possession","tag-renato-campora","tag-sin-city","tag-the-fantastic-four","tag-the-killer-inside-me","tag-valentines-day"],"yoast_head":"\nJESSICA ALBA, NEW FACE OF PIAGET'S POSSESSION COLLECTION - Luxsure<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/2011\/04\/28\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"pascal iakovou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2011\\\/04\\\/28\\\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2011\\\/04\\\/28\\\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\\\/\"},\"author\":{\"name\":\"pascal iakovou\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/e3e28d08083f4cbc258957c924e39423\"},\"headline\":\"JESSICA ALBA, NEW FACE OF PIAGET’S POSSESSION COLLECTION\",\"datePublished\":\"2011-04-28T08:25:34+00:00\",\"dateModified\":\"2026-04-15T09:52:54+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2011\\\/04\\\/28\\\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\\\/\"},\"wordCount\":348,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2011\\\/04\\\/28\\\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2011\\\/04\\\/Capture11.jpg\",\"keywords\":[\"Brad Goreski\",\"Jessica Alba\",\"My father-in-law and me\",\"Patrick Demarchelier\",\"Piaget\",\"Possession\",\"Renato Campora\",\"Sin City\",\"The Fantastic Four\",\"The Killer Inside Me\",\"Valentine's Day\"],\"articleSection\":[\"The Fashion\",\"Watches and Jewelry\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2011\\\/04\\\/28\\\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/2011\\\/04\\\/28\\\/jessica-alba-nouveau-visage-de-la-collection-possession-de-piaget\\\/\",\"name\":\"JESSICA ALBA, NEW FACE OF PIAGET'S POSSESSION COLLECTION - 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