{"id":2004289,"date":"2010-06-21T12:03:41","date_gmt":"2010-06-21T10:03:41","guid":{"rendered":"https:\/\/www.luxsure.fr\/2010\/06\/21\/god-save-the-trench\/"},"modified":"2026-04-15T09:57:48","modified_gmt":"2026-04-15T07:57:48","slug":"god-save-the-trench","status":"publish","type":"post","link":"https:\/\/www.luxsure.fr\/en\/2010\/06\/21\/god-save-the-trench\/","title":{"rendered":"God save the Trench!"},"content":{"rendered":"<p style=\"text-align: justify;\"><strong><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">Today marks the arrival of summer, unfortunately the sun continues to make itself scarce. While we aspire to a little more lightness, here we are prisoners of a capricious weather that almost pushes us to take out of the closet our parkas, scarves and other chapkas &#8230; Do not panic, there is a garment that is both light but will protect us from any unexpected showers of our Parisian sky &#8230;<\/span><\/span><\/strong><span style=\"font-size: medium;\"> <\/span><\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Sans-titre-61.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"alignleft size-medium wp-image-10835 lazyload\" title=\"Untitled 6\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Sans-titre-61-198x300.jpg\" alt=\"\" width=\"158\" height=\"240\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Sans-titre-61-198x300.jpg 198w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Sans-titre-61.jpg 364w\" data-sizes=\"(max-width: 158px) 100vw, 158px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 158px; --smush-placeholder-aspect-ratio: 158\/240;\" \/><\/a><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry+SS08+by+Mario+Testino+1812.jpg\"><\/a><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry+SS08+by+Mario+Testino+1812.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"alignnone size-medium wp-image-10837 lazyload\" title=\"Burberry+SS08+by+Mario+Testino+18[1]\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry+SS08+by+Mario+Testino+1812-300x203.jpg\" alt=\"\" width=\"300\" height=\"203\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry+SS08+by+Mario+Testino+1812-300x203.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry+SS08+by+Mario+Testino+1812.jpg 590w\" data-sizes=\"(max-width: 300px) 100vw, 300px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 300px; --smush-placeholder-aspect-ratio: 300\/203;\" \/><\/a><\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">Of course, it is the famous trench coat that I am referring to here! A world away from the trenches of the First World War for which Thomas Burberry created it almost a century ago, the trench coat is now a city garment with timeless charm.<\/span><\/span><span style=\"font-size: medium;\"> <\/span><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">Christopher Bailey, current designer of the House of Burberry <\/span><\/span><em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">himself <\/span><\/span><\/em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">who reminds us: <\/span><\/span><em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">&#8220;For me, the trench coat is a unique garment: it&#8217;s ageless, classless, genderless. Like jeans, it transcends lifestyles. The Queen of England and the Sex Pistols wore a Burberry trench coat. That says it all. <\/span><\/span><\/em> <span style=\"font-size: medium;\"> <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Calibri, sans-serif; font-size: small;\"> <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">The trench coat is much more than a simple raincoat, it is a real outfit in itself. It elegantly dresses up any silhouette and gives instant chic and refinement  <\/span><\/span><em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">so british  <\/span><\/span><\/em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">to the one who wears it. A simple trench coat perfectly belted with a pair of vertiginous heels, and here you are ladies ready to embody the modern version of Audrey Hepburn in  <\/span><\/span><em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">Breakfast at Tiffany&#8217;s.<\/span><\/span><\/em><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">  As for these gentlemen, they just have to put on a trench coat, and they can compete with the famous traders of the City&#8230; The trench coat does not need to be accessorized, it is imposed and is sufficient to itself!<\/span><\/span><span style=\"font-size: medium;\"> <\/span><\/p>\n<p style=\"text-align: justify;\">\n<p style=\"text-align: justify;\"><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">Leather version with shoulder pads at Balmain, or military version at Isabel Marant, it is in its raw version, the one of the mythical house Burberry, beige and with a lapel in the back, that we prefer&#8230; The check print of the lining is there to mark the seal of know-how and timeless classic.<\/span><\/span><span style=\"font-size: medium;\"> <\/span><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">It is essential to any wardrobe, urban and chic with jeans during the day, and infinitely glamorous with a dress or a suit in the evening&#8230;  <\/span><\/span><span style=\"font-size: medium;\"> <\/span><\/p>\n<p style=\"text-align: justify;\">\n<div id=\"attachment_10839\" style=\"width: 542px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry2.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" aria-describedby=\"caption-attachment-10839\" class=\"size-full wp-image-10839 lazyload\" title=\"Burberry2\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry2.jpg\" alt=\"\" width=\"532\" height=\"201\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry2.jpg 1109w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry2-300x113.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Burberry2-1024x386.jpg 1024w\" data-sizes=\"(max-width: 532px) 100vw, 532px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 532px; --smush-placeholder-aspect-ratio: 532\/201;\" \/><\/a><p id=\"caption-attachment-10839\" class=\"wp-caption-text\">Burberry Prorsum Spring 2010<\/p><\/div>\n<p style=\"text-align: justify;\"><span style=\"font-size: medium;\"><span style=\"font-family: Calibri, sans-serif;\">And you, how do you like your trench coat? Classic cut and chic color, or offbeat version and shocking colors?  <\/span> <\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"color: #111111;\"><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">In need of<\/span><\/span><\/span><span style=\"color: #000000;\"><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\">hat is the source of inspiration? Don&#8217;t worry, Burberry has thought of everything with the <a title=\"Burberry - Art of the Trench\" onclick=\"pageTracker._trackPageview('\/outbound\/article\/artofthetrench.com');\" href=\"http:\/\/artofthetrench.com\/\" target=\"_blank\">Art Of The Trench<\/a> website. Come and discover the fruit of this collaboration with Scott Schumann<a title=\"The Sartorialist\" onclick=\"pageTracker._trackPageview('\/outbound\/article\/thesartorialist.blogspot.com');\" href=\"http:\/\/thesartorialist.blogspot.com\/\" target=\"_blank\">(The Sartorialist<\/a>) who spent several months photographing the most stylish trench coats around the world. A mine of inspiration and above all a great communication operation for the British label that keeps on rejuvenating its image. Internet users can comment on the various portraits and share their favorites on Facebook or Twitter, but also submit their photographs to take part in the celebration of this legendary garment.<\/span><\/span><\/span><span style=\"font-size: medium;\"> <\/span><\/p>\n<p style=\"text-align: justify;\">\n<div class=\"mceTemp mceIEcenter\">\n<dl id=\"attachment_10840\" class=\"wp-caption aligncenter\" style=\"width: 584px; text-align: justify;\">\n<dt class=\"wp-caption-dt\"><a href=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Art-of-the-trench-Scott-Schumann.jpg\" data-rel=\"penci-gallery-image-content\" ><img decoding=\"async\" class=\"size-large wp-image-10840 lazyload\" title=\"Art of the trench - Scott Schumann\" data-src=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Art-of-the-trench-Scott-Schumann-1024x385.jpg\" alt=\"\" width=\"574\" height=\"216\" data-srcset=\"https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Art-of-the-trench-Scott-Schumann-1024x385.jpg 1024w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Art-of-the-trench-Scott-Schumann-300x113.jpg 300w, https:\/\/www.luxsure.fr\/wp-content\/uploads\/2010\/06\/Art-of-the-trench-Scott-Schumann.jpg 1284w\" data-sizes=\"(max-width: 574px) 100vw, 574px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 574px; --smush-placeholder-aspect-ratio: 574\/216;\" \/><\/a><\/dt>\n<dd class=\"wp-caption-dd\">Art of the trench &#8211; Scott Schumann<\/dd>\n<\/dl>\n<p style=\"text-align: left;\"><span style=\"color: #000080;\"><span style=\"color: #000000;\"><span style=\"font-family: Calibri, sans-serif;\"><span style=\"font-size: medium;\"><strong>Romain Menei<\/strong><\/span><\/span><\/span><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Today marks the arrival of summer, unfortunately the sun continues to make itself scarce. While we aspire to a little more lightness, here we are prisoners of a capricious weather&hellip;<\/p>\n","protected":false},"author":46,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[52709],"tags":[55876,55873,55875,30429,53080,53082,53106,55476,53083],"class_list":["post-2004289","post","type-post","status-publish","format-standard","hentry","category-thefashion","tag-art-of-the-trench","tag-audrey-hepburn","tag-balmain","tag-burberry-en","tag-burberry-prorsum","tag-christopher-bailey","tag-isabel-marant","tag-mario-testino","tag-trench-coat"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>God save the Trench! - Luxsure<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.luxsure.fr\/2010\/06\/21\/god-save-the-trench\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"romain\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2010\\\/06\\\/21\\\/god-save-the-trench\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2010\\\/06\\\/21\\\/god-save-the-trench\\\/\"},\"author\":{\"name\":\"romain\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#\\\/schema\\\/person\\\/29809ccb494f6bb54a90a8f4cac9e08f\"},\"headline\":\"God save the Trench!\",\"datePublished\":\"2010-06-21T10:03:41+00:00\",\"dateModified\":\"2026-04-15T07:57:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2010\\\/06\\\/21\\\/god-save-the-trench\\\/\"},\"wordCount\":499,\"publisher\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2010\\\/06\\\/21\\\/god-save-the-trench\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.luxsure.fr\\\/wp-content\\\/uploads\\\/2010\\\/06\\\/Sans-titre-61-198x300.jpg\",\"keywords\":[\"Art of the trench\",\"Audrey Hepburn\",\"Balmain\",\"Burberry\",\"Burberry Prorsum\",\"Christopher Bailey\",\"Isabel Marant\",\"Mario Testino\",\"trench coat\"],\"articleSection\":[\"The Fashion\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.luxsure.fr\\\/2010\\\/06\\\/21\\\/god-save-the-trench\\\/\",\"url\":\"https:\\\/\\\/www.luxsure.fr\\\/2010\\\/06\\\/21\\\/god-save-the-trench\\\/\",\"name\":\"God save the Trench! 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