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Viktor&Rolf Couture AW20 Change

by pascal iakovou
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VIKTOR&ROLF COUTURE AUTUMN/WINTER 2020

CHANGE

Viktor&Rolf Couture, Autumn/Winter 2020: three wardrobes for three mindsets in extraordinary times of change. Viktor&Rolf subvert the traditional catwalk by showcasing this collection in a special haute couture presentation.

The collection consists of three different mini-wardrobes, each symbolizing a different state of mind. Each wardrobe has three outfits: a nightgown, a dressing gown and a coat.

The first wardrobe embodies a somber mood.

The satin nightgown sports intricate lace incrustations with a raincloud motif.
The grey chenille dressing gown has an intricate bow and extra long sleeves.
The look is completed with a majestic coat in animal-friendly faux-leather. Its volume and cone motif does impress and emanates a safe feeling. The look is finished with a face mask accessory.

The second group of outfits signals the conflicting emotions we all experience these days. The nightgown is manically decorated with a polka dot motif of contradictory emojis, each symbolizing a state of mind. Its accompanying dressing gown has asymmetric sashes and bows down the left sleeve. A maximalist asymmetric coat in pink and yellow ‘pleather’ with glittery accents completes the look.

The last three ensembles radiate love for Autumn/Winter 2020. Red, black and white lace
incrustations in a white satin nightgown are used to the opposite effect as before: melancholy becomes serenity. The dressing gown has a snug bodice and an important skirt, featuring two heart shaped pockets in quilted red satin. The finale coat in white faux leather features the heart symbol that shows unity. Illustrating that we all deserve to be loved, regardless of age, colour, gender, race, religion or sexuality, it is adorned with dozens of glittering hearts.

The film is directed by Marijke Aerden, narrated by MIKA and shot on location in the Waldorf Astoria in Amsterdam. The ‘Change’ animation is realised by Studio Maan Bijster. Concept and text by Viktor&Rolf.

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