Home Horlogerie et Joaillerie BVLGARI CELEBRE B.ZERO1 A L’OCCASION DE LA MILAN DESIGN WEEK 2016

BVLGARI CELEBRE B.ZERO1 A L’OCCASION DE LA MILAN DESIGN WEEK 2016

by pascal iakovou
0 comment

A l’occasion de la Milan Design Week 2016, Bulgari a dévoilé l’installation artistique B.zero1 inspirée de l’icône intemporelle de la Maison Italienne.

Créée par le cabinet d’architectes NaNa, l’impressionnante sculpture représentant l’emblématique bague en or se déploiera au coeur des jardins du Bulgari Hotel Milan pendant toute la durée de la Design Week, du 12 au 17 avril.

Telle une révérence au chiffre 3 qui symbolise la fabuleuse genèse de la bague B.zero1 Perfect Mistake, l’installation est réalisée à partir de trois matériaux, comprend trois entrées, et se pare des trois nuances d’or à l’image de l’édition 2016 de la ligne de joaillerie B.zero1.

Parmi les invités les plus influents, étaient présents : les designers Philippe et Jasmine Starck, Ito Morabito, Daniel Arsham, Alex Mustonen, Nynke Tynagel, Job Smeets, Arthur Arbesser, Andrea Pompilio, Andrea Incontri et la mannequin Nadège Dubospertus.

MILAN, ITALY - APRIL 12:  Andrea Incontri attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Andrea Incontri

MILAN, ITALY – APRIL 12: Andrea Incontri attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Andrea Incontri

MILAN, ITALY - APRIL 12:  Andrea Pompilio attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Andrea Pompilio

MILAN, ITALY – APRIL 12: Andrea Pompilio attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Andrea Pompilio

MILAN, ITALY - APRIL 12: Daniel Arsham and Alex Mustonen attend BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Daniel Arsham;Alex Mustonen

MILAN, ITALY – APRIL 12: Daniel Arsham and Alex Mustonen attend BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Daniel Arsham;Alex Mustonen

MILAN, ITALY - APRIL 12:  Francesca Versace attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Francesca Versace

MILAN, ITALY – APRIL 12: Francesca Versace attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Francesca Versace

MILAN, ITALY - APRIL 12:  Ito Morabito attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Ito Morabito

MILAN, ITALY – APRIL 12: Ito Morabito attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Ito Morabito

MILAN, ITALY - APRIL 12: Nadege du Bospertus  attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Nadege du Bospertus

MILAN, ITALY – APRIL 12: Nadege du Bospertus attends BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Nadege du Bospertus

MILAN, ITALY - APRIL 12: Nynke Tynagel and Job Smeets attend  BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Nynke Tynagel;Job Smeets

MILAN, ITALY – APRIL 12: Nynke Tynagel and Job Smeets attend BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Nynke Tynagel;Job Smeets

MILAN, ITALY - APRIL 12:  Philippe Starck and Jasmine Starck attend BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Philippe Starck;Jasmine Starck

MILAN, ITALY – APRIL 12: Philippe Starck and Jasmine Starck attend BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI) *** Local Caption *** Philippe Starck;Jasmine Starck

MILAN, ITALY - APRIL 12: A general view of the BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy.  (Photo by Venturelli/Getty Images for BVLGARI)

MILAN, ITALY – APRIL 12: A general view of the BVLGARI Celebration of B.Zero1 At Milan Design Week at Hotel Bulgari on April 12, 2016 in Milan, Italy. (Photo by Venturelli/Getty Images for BVLGARI)

La fin de l’année 1999 marque l’entrée dans un nouveau millénaire, ainsi que l’avènement d’une nouvelle création hélicoïdale signée Bulgari. La toute première bague B.zero1 rappelle la structure circulaire du Colisée de Rome – emblème absolu du berceau historique de Bulgari. Son design industriel radical fusionne deux caractéristiques de l’iconographie de la marque: le motif Tubogas et le logo distinctif BVLGARI.

Related Articles